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Privacy Policy

I Heart Store | Privacy Policy

Our Privacy Policy was last updated on September 14, 2023.

 

The I Heart Store aims to protect your privacy. This Privacy Policy describes how The I Heart Store and our subsidiaries and affiliates (collectively, “The I Heart Store” “we,” “us,” and/or “our”) collect,  disclose, use, and otherwise process your information or information about You when You use Our Service. The Private Policy describes the types of information we gather from people visiting our Site and from individual users (“you” or “users”) interacting with the Services, and how we transfer, and secure such information. This Privacy Policy tells You about Your privacy rights and how the law protects You.

 

This Privacy Policy applies when you access or use Our websites, shop in Our stores or pop-ups, communicate with Us through our customer support channels or via social media, and otherwise interact with Us. By using or accessing any of Our Sites, or using any of the Services, or communicating with us, You agree to the collection and use of information in accordance with this Policy. This Policy does not govern information we receive from third parties such as from other websites, telephone, personal delivery, postal mail, or other or additional offline means or media. 

 

If You do not agree to the terms of this Policy, please do not use the Site or any of Our Services. Each time You use any Sites or Services, the current version of this Privacy Policy will apply. Accordingly, when You use any Site or Service, You should check the date of this Policy (which appears at the top) and review any changes since You last reviewed the Policy.

 

The Site is not intended for children under the age of 13. We do not knowingly collect personal information online from visitors in this age group.

 

If you have any questions about Our privacy policies, please contact us at theiheartstore.com.

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Interpretation and Definitions

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Interpretation

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or plural.

Definitions

For this Privacy Policy:

 

  • "Account" means a unique account created for You to access our Service or parts of our Service.

 

  • "Company" (referred to as either "the Company", "We", "Us" or "Our" in this Agreement) refers to The I Heart Store.

 

  • "Country" refers to the United States.

 

  • "Cookies" are small files that are placed on Your computer, mobile device, or any other device by a website, containing the details of Your browsing history on that website among its many uses.

 

  • "Device" means any device that can access the Service such as a computer, a cell phone, or a digital tablet.

 

  • "Personal Data" is any information that relates to an identified or identifiable individual.

 

  • "Service" refers to the Website.

 

  • "Service Provider" means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service, or to assist the Company in analyzing how the Service is used.
     

  • "Usage Data" refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).

 

 

  • "You" means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.

 

  • “Personally Identifiable Information” means any information by which someone can be personally identified, including name, address, telephone number, email address, and other information incidental to providing goods or services (also referred to herein as “personal information or personal data”)

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Collecting and Using Your Personal Data

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Types of Data Collected

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Personal Data

I Heart Store collects Personal Information you voluntarily provide to us when you use our Sites, Services, and apps to place an order on the Site, establish an account, or sign up to receive emails or text messages about our latest products and services, contact customer service, submit questions, comments, or reviews, respond to surveys or quizzes, or join as a member. Optional information you may choose to provide, such as your social media handles, makeup and color preferences, age range, and gender.

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While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You, or for account information. Personally identifiable information may include, but is not limited to:

 

  • Email address

  • First name and last name

  • Phone number

  • Address, State, Province, ZIP/Postal code, City

  • Username and Password

  • Usage Data

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Usage Data

Our web servers may automatically recognize certain non-personally identifiable information about You, Usage Data, and Transaction Information when You visit or use the Site or Services, and interact with our communications.  

 

Transaction information may include information such as product details, purchase price, and the date and location of the transaction. Non-personally identifiable information and Usage Data may include information such as Your domain name, access provider, Device's Internet Protocol address (e.g. IP address), browser type, browser version, browser language, the pages of Our Service that You visit, the time and date of Your visit, the time spent on those pages, items You place in a cart, the websites you visited before navigating to Our websites, specific pages accessed, search terms You used to reach Our websites, links clicked, and unique device identifiers and other diagnostic data.

 

When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device's unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.

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Tracking Technologies and Cookies

The Site also uses a browser feature known as a cookie, which assigns a unique identification to your computer. The information collected from cookies allows us to understand your interactions with our websites, including your browsing behavior, purchase behavior, and other engagement with our websites, provide better customer service to you, and improve features of our Site in a variety of ways, including by determining whether you have visited the Site in the past and which pages of our Site you have visited. We use Cookies and similar tracking technologies to track the activity on Our Service and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze Our Service. The technologies We use may include:

 

  • Cookies or Browser Cookies. A cookie is a small file placed on Your Device or in Your device memory that helps us improve our websites and your experience, see which areas and features of our websites are popular, and count website visits. To access certain content, features, services, products, or benefits of the Site, you may be required to provide us with certain information, including some types of personally identifying information. You can instruct Your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, You may not be able to obtain certain content or use some features or parts of Our Service and benefits. Unless you have adjusted Your browser setting so that it will refuse Cookies, our Service may use Cookies.

  • Web Beacons. Certain sections of our Service and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened, understand usage and campaign effectiveness, and for other related website statistics (for example, recording the popularity of a certain section and verifying system and server integrity).

 

Cookies can be "Persistent" or "Session" Cookies. Persistent Cookies remain on Your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close Your web browser.

 

We use both Session and Persistent Cookies for the purposes set out below:

 

  • Necessary / Essential Cookies

    Type: Session Cookies

    Administered by: Us

    Purpose: These Cookies are essential to provide You with services available through the Website and to enable You to use some of its features. They help to authenticate users and prevent fraudulent use of user accounts. Without these Cookies, the services that You have asked for cannot be provided, and We only use these Cookies to provide You with those services.

 

  • Cookies Policy / Notice Acceptance Cookies

    Type: Persistent Cookies

    Administered by: Us

    Purpose: These Cookies identify if users have accepted the use of cookies on the Website.

 

  • Functionality Cookies

    Type: Persistent Cookies

    Administered by: Us

    Purpose: These Cookies allow us to remember choices You make when You use the Website, such as remembering your login details or language preference. The purpose of these Cookies is to provide You with a more personal experience and to avoid having to re-enter your preferences every time You use the Website.

 

  • Tracking and Performance Cookies

    Type: Persistent Cookies

    Administered by: Third-Parties

    Purpose: These Cookies are used to track information about traffic to the Website and how users use the Website. The information gathered via these Cookies may directly or indirectly identify you as an individual visitor. This is because the information collected is typically linked to a pseudonymous identifier associated with the device you use to access the Website. We may also use these Cookies to test new pages, features, or new functionality of the Website to see how our users react to them.

 

For more information about the cookies we use and your choices regarding cookies, please visit our Cookies Policy or the Cookies section of our Privacy Policy.

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Use of Your Personal Data

Where such data constitutes Personal Information we will treat it as such. We use Your Personal data or information to provide support and also improve Our Service. The Company may use Personal Data for the following purposes:

 

  • To provide and maintain our Service, including monitoring the usage of our Service, conducting internal research and development; debugging, identifying, and repairing errors that impair the existing intended functionality of our websites; detecting, investigating, and responding to security incidents and protect against illegal or objectionable activities, including the unauthorized use of our websites, and protect the rights and property of The I Heart Store and others; and to comply with any legal or regulatory requirements, process or provisions including those required for you to benefit from rights recognized by law.

  • To Manage Your Account: to create and manage your online accounts and profiles, and manage Your registration as a user of the Service. The Personal Data You provide can give You access to different functionalities of the Service that are available to You as a registered user.

  • For the performance of a contract: the development, compliance, and undertaking of the purchase contract for the products, items, or services You have purchased, or of any other contract with Us through the Service.

  • To Contact You: To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application's push notifications; regarding updates or informative communications related to the functionalities, products, or contracted services, including the security updates, when necessary or reasonable for their implementation.

  • To provide You with news, special offers, and general information about other goods, services, and events that we offer that are similar to those that you have already purchased or enquired about unless You have opted not to receive such information.

  • To manage Your requests, To attend and manage Your requests to Us, or process and fulfill orders, send emails to confirm your order status, shipment, or cart reminders, and to communicate with you information by email, postal mail, or other means about our products, services, contests, and promotions.

  • For business transfers: We may use Your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by Us about our Service users is among the assets transferred.

  • For other purposes: We may use Your information for other purposes, such as data analysis, surveys, and market research; monitor, audit, and identify usage trends, determine the effectiveness of our promotional campaigns and evaluate and improve our Service, products, services, marketing, your experience, and activities in connection with Our websites.

 

We may share Your personal information in the following situations:

 

  • With Service Providers: We may share Your personal information with Service Providers to assist us with web hosting, monitor and analyze the use of our Service, for payment processing, complete transactions, shipping and delivery, contact You, and perform services on our behalf or provide you with the products and services you seek from the Site.

  • For business transfers: We may share or transfer Your personal information in connection with, or during negotiations of, any merger, sale of Company assets, financing, bankruptcy, or acquisition of all or a portion of Our business to another company.

  • With Affiliates: We may share Your information with Our affiliates, subsidiaries, and corporate affiliates for the purposes described in the Use of Personal Data section above in which case we will require those affiliates to honor this Privacy Policy. Affiliates include Our parent company and any other subsidiaries, joint venture partners, or other companies that We control or that are under common control with Us.

  • With business partners: We may share Your information with Our business partners to offer You certain products, services, promotions, surveys, events, personalization, market research, analytics, marketing, advertising, fraud prevention, and customer service. 

  • With advisors: We may share information about you with our professional advisors, including accountants, auditors, lawyers, insurers, bankers, and other professional service providers where necessary to obtain advice or otherwise protect and manage our operations and business interests.

  • With Your consent: We may disclose Your personal information for any other purpose with Your consent, or you intentionally direct us to do so to third parties or others. For example, if you decide to submit a product review or you direct us to post the personal data you provide with your review publicly on our websites.

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Retention of Your Data

The Company will retain Your Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, enforce our legal agreements and policies, and in any other ​​business needs such as retaining certain transaction details and correspondence until the time limit for the transaction has expired.

 

The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer periods.

 

Transfer of Your Personal Data

Your information, including Personal Data, is processed at the Company's operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those from Your jurisdiction.

 

Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer.

 

The Company will take all steps reasonably necessary to ensure that Your data is treated securely and by this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information.

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Disclosure of Your Personal Data

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Business Transactions

If the Company is involved in a merger, acquisition, or asset sale, Your Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.

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Law enforcement

Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities or pursuant to a subpoena, court order, or other form of legal process, or in response to a request by or on behalf of any local, state, federal, or other government agency, department, or body, whether or not pursuant to a subpoena, court order, or other form of legal process. 

 

Other legal requirements

The Company may disclose Your Personal Data in the good faith belief that such action is necessary to:

 

  • Comply with a legal obligation

  • Protect and defend the rights or property of the Company

  • Prevent or investigate possible wrongdoing in connection with the Service

  • Protect the personal safety of Users of the Service or the public

  • Protect against legal liability

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Security of Your Personal Data

The security of Your Personal Data is important to Us and we are committed to handling such information carefully. We use secure technology to protect the security of your payment information and we encrypt your personally identifiable information with safeguards procedures to guard your personally identifiable information when it is sent over the Internet. But no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.

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Detailed Information on the Processing of Your Personal Data

The Service Providers We use may have access to Your Personal Data. These third-party vendors collect, store, use, process, and transfer information about Your activity on Our Service in accordance with their Privacy Policies.

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Payments

We may provide paid products and/or services within the Service. In that case, we may use third-party services for payment processing. Our third-party payment processors accept payments through various debit and credit card payments from all major brands including Visa, Mastercard, American Express, Discover, Diners, CUP, JCB, and Maestro. Depending on your location, we may also accept payments from Apple Pay, Tap to Pay on iPhone, iDEAL, Pay Now by Klarna, Pix, Boleto, and Giropay as detailed on the applicable payment screen. For orders placed by credit card or PayPal, the payment is deducted at the time of order placement.

 

We will not store or collect Your payment card details. That information is provided directly to Our third-party payment processors whose use of Your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express, and Discover. PCI-DSS requirements help ensure the secure handling of payment information.

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Children's Privacy

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers.

 

If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent's consent before We collect and use that information.

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Links to Other Websites

Our Service may contain links to other websites that are not operated by Us. If you access a third-party website from a link on this Site, you may be directed to a third-party website and any information you disclose on that website is not subject to this Privacy Policy. It is your sole obligation to review and understand the privacy practices and policies of these other websites. We strongly advise You to review the Privacy Policy of every site You visit. 

 

These links may be used by third parties or others to collect personal or other information about you. We have no control over and assume no responsibility for the content, privacy policies, or any practices of any third-party sites or services. We do not control the use of cookies or the collection of information by these third parties, nor how they manage such information.

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Changes to this Privacy Policy

We may update Our Privacy Policy from time to time. We reserve the right to change, modify, add, or remove portions of this Privacy Policy at any time. We will notify You of any changes by posting the new Privacy Policy on this page, You are advised to review this Privacy Policy periodically for any changes. Your continued use of this Site following the posting of changes to this Privacy Policy will be considered your consent to those changes.

 

We may also let You know via email and/or a prominent notice on Our Service becoming effective and update the "Last updated" date at the top of this Privacy Policy. Changes to this Privacy Policy are effective when they are posted on this page.

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Contact Us

If you have any questions about this Privacy Policy, You can contact us:

 

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